It also seems to me that the off-hand "Jehovah this" and "Jehovah that" in everyday conversation has exactly the opposite of their intended purpose: it actually devalues or cheapens it. Once you detach it from any identification with his role as the Lord God Almighty, the All-Wise, Eternal Creator and Sustainer of the Universe, it immediately devalues it to the commonplace, or to the level of "just another name.".
He becomes little more than a superstitious talisman, the evocation of a tribal desert god of the Hebrews, among his peers in a pantheon of lesser deities.